Tehran-based automaker Pars Khodro initiated mass production of the Pars Nova, a locally adapted version of the Dacia Logan (L90), according to bne IntelliNews.
The model, previously designated “Kadila” under the P90 project, follows state manufacturers’ tradition of rebranding foreign designs for domestic markets. This launch coincides with rival Iran Khodro’s reintroduction of the decade-old Peugeot 207 sedan.
Unlike its original counterpart, the Pars Nova employs a 1.6-litre ME16 powertrain with a four-cylinder, 16-valve configuration featuring variable intake valve timing. Enhanced alternators and oil pumps enable output of 111 horsepower and 150 Newton-metres of torque.
Power reaches the front wheels via a five-speed manual gearbox, while an automatic variant utilises a six-speed AT transmission from DAE.
The sedan includes a monitor, analogue-digital instrument cluster, stability and traction control, electric windows, ABS brakes, and electronic brake-force distribution. Official pricing and delivery schedules remain undisclosed, though market release is anticipated within months.
The revival marks a strategic pivot following Renault’s 2019 exit from Iran amid renewed US sanctions, which terminated Logan production agreements with three local manufacturers.
Pars Khodro developed the L90 variant, with technical assistance from Russia’s AvtoVAZ (Lada manufacturer), which supplies engine blocks. Industry sources indicate plans for collaborative Pars Nova production with AvtoVAZ, aligning with Iran’s broader automotive export strategy.
Iran’s auto sector faces historical challenges in foreign expansion. SAIPA, which controls 85% of the domestic market, recently secured a deal to export 45,000 vehicles to Russia during the current Persian year that started on 21 March.
